Retailer maurices launches in-store denim donation event

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It’s jean season again, and maurices is encouraging you to come and be part of their in-store denim donation event.

During the donation drive, customers are encouraged to bring in their gently worn jeans to any maurices store.

The donated items will then be redistributed to local organizations and shelters that support women in need. By donating jeans, customers can make a direct and positive impact on the lives of women in their hometowns.

Customers will also receive $10 off a new pair of any maurices brand jean for the donation made in-store, one coupon offer per day.

“We are proud to partner with our customers and local communities in this denim donation drive,” said Laura Sieger, SVP and Chief Marketing Office. “By providing women in need with jeans, we hope to not only meet their basic needs but also to boost their confidence and empower them.”

The donation drive goes through Thursday.

Last year, Sieger said they donated 20,000 pairs of jeans to organizations.