"Build It" Book Connects Kids with Construction Trades

Updated: August 29, 2019 06:46 PM

Laura Seitz Danielsen grew up in Virginia, and her father's family owned a heavy equipment business. But she never thought she'd work in the construction industry. 

But she does, with APi Group. And now she's doing her part to promote more love of the trades. "I teach kids what the different opportunities are in the trades," she explained. "It's an honorable and gratifying career."

She believes they need to start reaching them at a younger age. One of those ways, is through words and pictures in a children's book!

And she wrote one, titled Build It. It was inspired by her daughter Reese's love of excavators. "When she was 18 months, and we'd be driving around, she'd yell, excavator! And then I'd say, it's an impressive rig. It's main job is to dig, dig, dig!" Seitz Danielsen remembered.

When they read construction books together, she noticed there were no women featured. "I'd find myself changing the truck to a female. I'm like, we need to change this. So I wrote my own!"

It was just released on Tuesday. It features Seitz Danielsen's knack for rhyming. And includes a hex nut on each page, which Reese loves to find.

Seitz Danielsen said she was also inspired by a quote from astronaut Sally Ride. "You can't be what you can't see. That's part of what I'm hoping to change with the book."

You can come meet Seitz Danielsen and get your copy of Build It signed at an event coming up at Legacy Toy Store in Duluth. It's Saturday, September 7th, from 10am-12pm. There will be activity sheets and hard hats for the kids to try on!

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