abc
QUICK LINKS:

Apple Buys Topsy in Pursuit of More Twitter Tips

Created: 12/02/2013 5:17 PM WDIO.com

SAN FRANCISCO (AP) - Apple has bought Topsy Labs in a deal that will provide the iPhone maker with more insights about the chatter on Twitter.

Topsy pours through the stream of conversations occurring on Twitter to identify trends and people influencing the opinions of others. The San Francisco startup has says it has built an index of all the tweets ever posted, creating a resource that Twitter doesn't offer.

Apple Inc. spokeswoman Kristin Huguet confirmed the Topsy acquisition Monday without elaborating on the Cupertino, Calif., company's plans for the Twitter analytic tools. The acquisition price wasn't disclosed.

Getting a better grasp on the hottest topics on Twitter could help Apple sell more advertising on iPhones and iPads.

Apple has been trying to boost its mobile advertising revenue for several years.

(Copyright 2013 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.)

Front Page

  • US and Partners Begin Airstrikes in Syria

    The aerial effort against the extremist group Islamic State has been expanded from Iraq into Syria. The Pentagon says the operation involves warplanes from the U.S. and its partners.

  • Ebola Worker with Northland Ties Killed in Guinea

    A pastor and clinic administrator with ties in Duluth was killed in Guinea last week. Moses Mamy was part of an Ebola awareness team traveling from village to village. When they reached Womey last Tuesday, residents attacked and killed Mamy and seven others. Mamy's friends say he will be remembered for "his generous heart."

  • Saint Louis County Board Forum Gets Heated

    There were some tense moments during a candidate forum for the Saint Louis County Board Monday. Two sets of candidates answered some tough questions during the forum set up by the Duluth News Tribune. In District One, Jim Booth is challenging incumbent Frank Jewell. Former state legislator Tom Rukavina and Christina Hujanen are fighting for the District Four seat.

  • Duluth City Council Approves Maximum Tax Levy Increase

    Duluth City councilors voted 5-4 to approve a maximum tax levy increase for 2015, but not without making some changes first. 

  • City Councilor Joins Growing Field Vying for Superior Mayor

    City Councilor Mike Herrick made the official announcement on Monday night. He says his campaign will focus on continuing to grow the city, keeping young people in the city, and making Superior more business-friendly. 

 
Advertisement